Should you Invest in Luxury Goods?
Lately, luxury goods have become an alternate option to more conventional forms of investment such as equities, real ...
Mastering the art of luxury hotel branding
As soon as we enter a five-star hotel, we expect warm welcome at reception, beautiful architecture and interiors, exq...
Are luxury consumers in India transitioning from status signaling to self-transcendence?
Indian luxury market is primarily driven by young aspirational consumers. Higher discretionary income, digitization a...
Emerging trends in the Luxury Fashion Industry: Future or fad?
After a woeful year due to pandemic, the luxury industry has started to regain strength. As per recent Bain & Com...
4 Key Strategies to build a successful D2C Luxury Brand
It has become increasingly important now-a-days for luxury brands to interact, inspire and involve consumers at every...
5 key factors to win in the Indian Luxury Market in 2021 & beyond
India is one of the fastest developing economies across the globe. As per the latest report by IMF, India is the only...
Indian Luxury Market: The New Beginning 2020 and Beyond
Covid-19 has caused havoc across all industries including luxury. Companies are forced to relook at their business mo...
6 Key Trends paving the way forward for Luxury Industry
Covid-19 has hard hit the luxury industry resulting in the biggest fall in personal luxury goods market since 2009. T...
Post Covid-19: How can Luxury Fashion Brands rebound in India?
As coronavirus impact seems to be slowing down in some parts of the globe like China, luxury brands sales have starte...
6 Key Revival strategies for Luxury Industry: Post-Covid
Luxury consumption is driven by feelings, emotions, self-identity and social status. These motivations will never wan...
Going Digital: The only option for Indian Luxury Market
For a long time, luxury brands from Rolex to Rolls Royce and Louis Vuitton to Lamborghini, have been facing ‘In...
Implications of Covid-19 for Luxury Industry in 2020 and beyond
With all businesses and industries throughout the globe in massive chaos, there has been grave economic impact of cor...
Covid-19: Opportunities in crisis for Indian Luxury Market
Since the last few years, various incidents like demonetization, cash related purchase restrictions followed by GST h...
4 Luxury Marketing Strategies to win New Age Consumers in 2020
Luxury consumer behavior is transforming significantly due to changing consumer’s demographics, lifestyle, valu...
6 Major Trends Reshaping the Luxury Retail in 2020
Luxury retail is experiencing a paradigm shift. The traditional ways of doing retail are no more effective and requir...
Unraveling the Indian luxury market in 2030
India is one of the fastest growing luxury markets in the world. The size of Indian luxury market is expected to grow...
5 Keys to provide great Luxury Customer Experience
In today’s competitive world, undoubtedly, consumer is the king and companies need to exceed consumer expectati...
How to develop a Sustainable Fashion Business
The world is steadily moving towards sustainability. In fact, sustainability is well-poised to be the new normal. Now...
Sustainability: New norm for Luxury Fashion Industry
Recently, a paradigm shift has been witnessed in luxury domain. There has been increased pressure on luxu...
Decoding the Millennial Mindset for Luxury Brands
Millennials are the next rulers of the luxury market. They are more likely to spend more on luxury items as compared ...
Strategies for brands to succeed in Indian Luxury Market
Indian luxury landscape is rapidly evolving. With rise in middle class population and increase in disposable income, ...
7 Tactics for Luxury Sales Associates to turn Prospects into Brand Advocates
Luxury retail landscape has undergone radical changes in the past few years. Thereby, it makes it im...
Next Frontier of Luxury Retail
Digital disruption has changed the norms of the traditional luxury retail industry. It has resulted in a radical shif...
Sustainability key in transition from conspicuous to considered consumption
The word ‘sustainability’ is permeating every industry in the world. Rising concerns about environmental ...
Millennials Redefining the Norms of Luxury Industry
Baby boomers have traditionally been the major spenders on the luxury goods across the globe. However, 85 percent of ...
The digital dilemma for luxury
The luxury brands that have trusted upon multi-sensory experiences for ages are now facing digital challenge. Luxury ...
Circular Economy in Luxury: The New Consumerism
Have you ever thought why to own something that you only use occasionally or why buy an expensive product whose appea...
Marwaris and Luxury
The highly successful Marwari community has a long tryst with royalty, luxury and grandeur in their lifestyle. Yet, t...
Unfolding India’s Luxury Market in 2018
Today, the luxury market in India garners huge attention as most of the global luxury brands have already arrived or ...
Evolving Trends in Global Luxury Market
Over the last decade, global luxury industry is witnessing rapid changes due to shift in focus from class to mass; tr...